Periscope is a hot topic these days in the Social Media community. How do we best use it at the dealership level? Our guest this week helps to reveal some simple ways that you can start to use it and connect with your audience.
Quentin Groce is a sales consultant at BMW of Ann Arbor, a Suburban Collection dealership in Michigan. His specialty is to drill down and focus in on the relationship aspect of selling cars. He has a number of simple, yet very memorable techniques that are easily adopted into any sales process. These techniques are incredibly inexpensive and effective in exceeding expectations.
He also takes the time to review his strategy and approach with using Periscope. If you aren’t familiar with the live streaming app, we break it down very simply in the episode. It can be a very effective way to connect with the marketplace and open the door for a new way to get your message out to the public.
IN THIS EPISODE, YOU’LL LEARN:
- How to encourage a “team” atmosphere on the showroom floor.
- How buying an Apple Macbook relates to your customer needs assessment.
- About Multi Level Marketing organizations and the referral machine.
- Ways to Create unforgettable delivery experiences for your customers
- Steps to getting started with Periscope.
Click on the link below and we will send you a file that includes Helpful Hints and Best Practices for Using Periscope. It’s available for download so that you can reference it again in the future.
- Want to follow ‘Q’? He would love to connect on Twitter/Periscope! Follow @QGroce
- View Quentin’s personal blog here.
- We referenced our previous guest, Victor Montoya in the episode. You can find the episodes that he was a part of here:
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Thanks for Listening!
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Our theme song is by the mysterious Breakmaster Cylinder. Music and original compositions are available on SoundCloud. The music from the Reply All podcast we mentioned in the show was also composed by Breakmaster Cylinder, and they recently featured the artist on their show. I encourage you to check it out! It is one of our personal favorites to listen to each and every week.
If you have a question that we can help answer, please submit it here. We would love to help you in any way we can!
Last but not least, are you or is someone you know conducting car sales in a untypical way? Interested in sharing the story? If so, please send us contact information and we will reach out to discuss the possibility of being a guest on the show.